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The combination of community generosity, PR campaigns and Doge's intrinsic value meant that Dogecoin became very popular in 2014. Before Dogecoin, it seemed that many early adopters were unfamiliar with cryptocurrencies, which provided a new community to guide the value of money without having to provide compelling stories in other currencies. Dogecoin shows that guidance can be successfully narrated with non-technology. Unfortunately, like many Internet phenomena, popularity has not continued and Dogecoin's exchange rate has fallen.